Lemon Squeezy makes selling a digital product almost embarrassingly easy: hosted checkout, license keys, file delivery, subscriptions and affiliates, all under a merchant-of-record model that takes global tax off your plate. Stripe acquired it in 2024 — a signal that merchant-of-record is becoming table stakes.
It suits indie makers and creators selling software, templates and downloads. Larger SaaS operations with complex billing lean Paddle or raw Stripe.